Thank you for your interest in becoming an AEG Alpha Store. This program has been created to allow brick & mortar retail stores to order directly from Alderac Entertainment Group.

Participation in this program has several requirements:

  1. Your store must be a brick & mortar retail store that generates a meaningful percentage of its revenue from the sales of tabletop games
  2. You agree not to resell any merchandise purchased through this program via Amazon or eBay, or to knowingly convey any merchandise purchased through this program to any person or company who may do so
  3. All payments will be made by credit card, no COD orders or net terms
  4. Receipt of orders is your responsibility; AEG will not reimburse for orders that are reported missing or stolen after delivery

By enrolling in this program you are giving consent for AEG to send you email newsletters and special offers and promotions, and to send you surface mail. This consent is presumed to comply with the terms of the GDPR for European stores and for all state and federal privacy rules for US stores.

Alpha Stores are able to order all in-stock games and accessories normally sold through wholesalers at a 50% discount from the MSRP. Shipping for orders inside the continental United States is $5 regardless of order size or value. Shipping will be via UPS Ground. Orders typically take 5-7 business days for delivery. Some items sold exclusively direct by AEG and Kickstarter Rewards have different levels of discount.

(Terms for discount & shipping may vary for Kickstarter products including Thunderstone QuestEdge of Darkness and Dead Reckoning. Variant terms, if any, will be described in the product listings.)

To enroll in the program please complete the form below. Our staff will review your application and will let you know if your store has been granted access to the Alpha Store program. Submission of this form provides permission for AEG to add you to our email database and to communicate with you via email.

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