No story about the history of AEG would be complete without talking about my parents, family and friends who not only supported us, but also helped when we needed it most. My dad, John (Big Z to most everyone who was his friend), did not understand my decision to
We have been talking quite a bit about our products on press right now and how we make sure the right ones get on a boat before the potential new policies on tariffs take effect. It would be one thing to be worrying about our normal product schedule—and we are—but
In a past life our main marketing effort was to give out free sample decks for our CCGs. In our years of publishing CCGs we gave away over one million decks. The sampling model worked for CCGs because a CCG is a lot like the razor and razor blades business.