AEG PITCH PROJECT 2021

We recently launched the entry information for an AEG Pitch Project.  For the next 3 months AEG is closing the normal submissions process and running a PITCH PROJECT for members of our designer forum.  What is the PITCH PROJECT?  The first PITCH PROJECT was the brainchild of Jay Cormier andRead More →

HISTORY OF AEG #14 Wizards buys FRPG

  WE ARE GOING TO BUY TSR! TSR was an American game company and the publisher of Dungeons & Dragons. The company has a colorful history but the only information relevant to this story is that in 1997 TSR had major financial difficulties.  In fact, it was facing insolvency.  BobRead More →

The Sale of FRPG to WOTC. HISTORY OF AEG #13

If you are following along….back in the history of AEG #8 the company we created to publish Legend of the Five Rings, Five Rings Publishing Group (“FRPG”) got investment money to run a fast paced condensed version of our CCG plan.  Our original idea was to grow the business toRead More →

I’m not joking.

It’s official.  My staff thinks I am old.  That is me on the box (with the white hair).  The running joke at AEG is that I am not allowed to approve dice games.  It makes sense. I have an unnatural connection with dice and it is a distinct advantage inRead More →

Alderac Design Center- Elevator Pitch Contest: Lessons and Thoughts

We recently opened a new Facebook Group for Game Designers and Game Industry Creatives.  We welcome all industry talent to join the conversation. Alderac Design Center We started the Alderac Design Center for a few reasons.   I realized that there is a giant pool of talent out there to whomRead More →

Woops…..

Hey check out the cool new Registered Trademark AEG Logo.  Yep, we are officially official now.   Pretty Snazzy.  Looks like we should go back and change the files on our product reprints so we can show off our cool new logo.   What does it mean to have “registered” a trademark?Read More →

The Day of Thunder PART 2 HISTORY OF AEG #12

After three days of play at Gencon 1997, the players remaining  in the L5R championship event had been reduced to the final 16 contestants.  We had decided long before the show that we would clear out our booth (at the time I think it was a 20 by 30 island)Read More →

Games, Viruses, and Games about Viruses

Non-gamers would think it is strange that each day when I watch the news about the corona virus I think about a game. I do. I am betting anyone who has played Pandemic has thought about that game recently and I would also think that anyone who has played thatRead More →

The Day of Thunder Part 1: THE HISTORY OF AEG #11

The Day of Thunder was the Gencon 1997 storyline tournament.  It was the culmination of the Imperial Edition story arc. The story resolved around The Seven Thunders, (Champions) one from each major clan and Fu Leng the evil god who had taken over the body of the dying emperor. EmperorRead More →

L5R RPG First Edition: HISTORY OF AEG #10

Show Me Your Stance  At AEG, our role-playing roots are deep and we always intended to do RPG’s as supplemental material to our storyline worlds.  In the case of Legend of the Five Rings, the RPG material strengthened the connection players had to the story.   The core L5R RPG bookRead More →